Frankie is a regular WordCamp speaker in both his native Kansas City and elsewhere. He’s a lifelong learner and excellent educator. Read on to learn more!

Q: How did you get started in your current field?
A: I started building static websites for clients in 2002 under the guise of “web designer” based on a handful of self-taught Photoshop, HTML and CSS stills. Eventually I was introduced to WordPress in 2007, started working with jQuery and PHP, and in 2009 my career had evolved into “web developer”. Since then I’ve owned my own theme shop, helped build high-end WordPress websites for WordPress.com VIP and released a lot of WordPress plugins.

Q: Describe your ‘ah ha’ moment about WordPress?
A: In 2010 when 3.0 introduced custom post types and multisite as part of core I made the decision to work exclusively with WordPress full time.

Q: If you could go back to when you were getting started and give yourself one piece of advice, what would it be?
A: Keep it simple. Ship code faster. Iterate on feedback. Only be a perfectionist when it matters.

Q: Describe your talk in three sentences or less.
A: WordPress is a product people love. In this session we will examine how to build WordPress plugins that people will love too – it’s not just about best practices for our code, it’s about giving users incredible experiences they won’t forget.

Q: Who should attend your talk (beginner developer, intermediate content provider, advanced designer, etc)?
A: Developers of any skill level. Especially those who want to start creating WordPress plugins or already do.

This post is part of a multi-day series featuring speakers from WordCamp Kansas City 2015. Subscribe to have them delivered to your mailbox, or feel free to check back every day!