{"id":166,"date":"2016-04-02T08:57:54","date_gmt":"2016-04-02T13:57:54","guid":{"rendered":"https:\/\/2016.kansascity.wordcamp.org\/?page_id=166"},"modified":"2016-06-14T09:35:51","modified_gmt":"2016-06-14T14:35:51","slug":"presentation-slides","status":"publish","type":"page","link":"https:\/\/kansascity.wordcamp.org\/2016\/presentation-slides\/","title":{"rendered":"WordCamp Kansas City Presentation Slides"},"content":{"rendered":"<p>Please check back for updates! We will be adding new links all this week as we get them.<\/p>\n<h2>Friday, June\u00a010th<\/h2>\n<table class=\"wcpt-schedule\" border=\"0\" width=\"100%\">\n<thead>\n<tr>\n<th class=\"wcpt-col-time\">TIME<\/th>\n<th class=\"wcpt-col-track\"><span class=\"wcpt-track-name\">TOWN SQUARE<\/span><\/th>\n<th class=\"wcpt-col-track\"><span class=\"wcpt-track-name\">BROOKSIDE<\/span><\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr class=\"wcpt-time-1200pm\">\n<td class=\"wcpt-time\">12:00\u00a0pm<\/td>\n<td class=\"wcb-speaker-jamie-smith wcb-track-town-square wcpt-session-type-session wcb-session-anatomy-of-a-website\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/anatomy-of-a-website\/\">Anatomy of a website<\/a><br \/>\n<span class=\"wcpt-session-speakers\"><a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-jamie-smith\">Jamie Smith<\/a>\u00a0<\/span>Slide: <a href=\"https:\/\/drive.google.com\/file\/d\/0B71m0u0jqVvreU80VlBkdE9pdEIzR3ZJOFl6OEVHcG9qVGJn\/view\" target=\"_blank\">Link<\/a><\/td>\n<td class=\"wcb-speaker-jim-grant wcb-track-brookside wcpt-session-type-session wcb-session-securing-wordpress\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/securing-wordpress\/\">Securing WordPress<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-jim-grant\">Jim Grant<\/a><\/span> Slide: Link &#8211; Coming Soon<\/td>\n<\/tr>\n<tr class=\"wcpt-time-100pm\">\n<td class=\"wcpt-time\">1:00\u00a0pm<\/td>\n<td class=\"wcb-speaker-rebecca-haden wcb-track-town-square wcpt-session-type-session wcb-session-care-and-feeding-of-your-new-wordpress-website-seo-usability-and-not-breaking-your-site\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/care-and-feeding-of-your-new-wordpress-website-seo-usability-and-not-breaking-your-site\/\">Care and Feeding of Your New WordPress Website: SEO, Usability, and Not Breaking Your Site<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-rebecca-haden\">Rebecca Haden<\/a><\/span> Slide: <a href=\"https:\/\/drive.google.com\/file\/d\/0B71m0u0jqVvrakhxdE5WT2hVdUxPLTJXOU5LSmxQY1AyWWdB\/view?usp=sharing\" target=\"_blank\">Link<\/a><\/td>\n<td class=\"wcb-speaker-jeremy-green wcb-track-brookside wcpt-session-type-session wcb-session-are-accelerated-mobile-pages-amp-right-for-your-site\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/are-accelerated-mobile-pages-amp-right-for-your-site\/\">Are Accelerated Mobile Pages (AMP) Right for Your Site?<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-jeremy-green\">Jeremy Green<\/a><\/span> Slide: <a href=\"http:\/\/www.slideshare.net\/greenhornet79\/accelerated-mobile-pages-wordcamp-kansas-city\" target=\"_blank\">Link<\/a><\/td>\n<\/tr>\n<tr class=\"wcpt-time-200pm\">\n<td class=\"wcpt-time\">2:00\u00a0pm<\/td>\n<td class=\"wcb-speaker-marc-a-benzakein wcb-track-town-square wcpt-session-type-session wcb-session-from-product-to-profit\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/from-product-to-profit\/\">From Product to Profit<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-marc-a-benzakein\">Marc A. Benzakein<\/a><\/span> Slide: Link &#8211; Coming Soon<\/td>\n<td class=\"wcb-speaker-ethan-clevenger wcb-track-brookside wcpt-session-type-session wcb-session-please-enqueue-responsibly\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/please-enqueue-responsibly\/\">Please Enqueue Responsibly<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-ethan-clevenger\">Ethan Clevenger<\/a><\/span> Slide: <a href=\"http:\/\/ethanclevenger.com\/please-enqueue-responsibly\" target=\"_blank\">Link<\/a><\/td>\n<\/tr>\n<tr class=\"wcpt-time-300pm\">\n<td class=\"wcpt-time\">3:00\u00a0pm<\/td>\n<td class=\"wcb-speaker-chris-brown wcb-track-town-square wcpt-session-type-session wcb-session-websites-the-law\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/websites-the-law\/\">Websites + \u201cThe Law\u201d<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-chris-brown\">Chris Brown<\/a><\/span> Slide: Link &#8211; Coming Soon<\/td>\n<td class=\"wcb-speaker-andrew-taylor wcb-track-brookside wcpt-session-type-session wcb-session-a-better-user-experience-with-the-wordpress-customizer\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/a-better-user-experience-with-the-wordpress-customizer\/\">A Better User Experience With The WordPress Customizer<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-andrew-taylor\">Andrew Taylor<\/a><\/span> Slide: <a href=\"https:\/\/docs.google.com\/presentation\/d\/1fc8UuDgoE51oDsHSVBy69zlQ9dvuAwRr18LQSUR_zv8\/edit?usp=sharing\" target=\"_blank\">Link<\/a><\/td>\n<\/tr>\n<tr class=\"wcpt-time-400pm\">\n<td class=\"wcpt-time\">4:00\u00a0pm<\/td>\n<td class=\"wcb-speaker-michael-black wcb-track-town-square wcpt-session-type-session wcb-session-seo-fundamentals-how-site-owners-can-maximize-ranking\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/seo-fundamentals-how-site-owners-can-maximize-ranking\/\">SEO Fundamentals \u2013 How Site Owners Can Maximize Ranking<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-michael-black\">Michael Black<\/a><\/span> Slide: <a href=\"http:\/\/www.slideshare.net\/MichaelBlack58\/wordcampkc-seo-fundamentals-by-seomike\" target=\"_blank\">Link<\/a><\/td>\n<td class=\"wcpt-session-empty\"><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2>Saturday, June\u00a011th<\/h2>\n<table class=\"wcpt-schedule\" border=\"0\">\n<thead>\n<tr>\n<th class=\"wcpt-col-time\">TIME<\/th>\n<th class=\"wcpt-col-track\"><span class=\"wcpt-track-name\">TOWN SQUARE<\/span><\/th>\n<th class=\"wcpt-col-track\"><span class=\"wcpt-track-name\">BROOKSIDE<\/span><\/th>\n<th class=\"wcpt-col-track\"><span class=\"wcpt-track-name\">BRUSH CREEK<\/span><\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr class=\"wcpt-time-900am\">\n<td class=\"wcpt-time\">9:00\u00a0am<\/td>\n<td class=\"wcb-speaker-marianne-worthington wcb-track-town-square wcpt-session-type-session wcb-session-become-an-expert-your-clients-can-depend-on\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/become-an-expert-your-clients-can-depend-on\/\">Become an expert your clients can depend on<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-marianne-worthington\">Marianne Worthington<\/a><\/span> Slide: Link &#8211; Coming Soon<\/td>\n<td class=\"wcb-speaker-jason-yingling wcb-track-brookside wcpt-session-type-session wcb-session-putting-the-develop-in-development\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/putting-the-develop-in-development\/\">Putting the Develop in Development<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-jason-yingling\">Jason Yingling<\/a><\/span> Slide: <a href=\"http:\/\/www.slideshare.net\/JasonYingling\/putting-the-develop-in-development\" target=\"_blank\">Link<\/a><\/td>\n<td class=\"wcb-speaker-michele-butcher wcb-track-brush-creek wcpt-session-type-session wcb-session-jetpack-all-the-things\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/jetpack-all-the-things\/\">Jetpack All the Things<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-michele-butcher\">Michele Butcher<\/a><\/span> Slide: <a href=\"http:\/\/mlb.pw\/kc16\" target=\"_blank\">Link<\/a><\/td>\n<\/tr>\n<tr class=\"wcpt-time-1000am\">\n<td class=\"wcpt-time\">10:00\u00a0am<\/td>\n<td class=\"wcb-speaker-brian-m-hilliard wcb-track-town-square wcpt-session-type-session wcb-session-how-to-ask-for-the-business-get-paid-what-youre-worth\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/how-to-ask-for-the-business-get-paid-what-youre-worth\/\">How to Ask for the Business &amp; Get Paid What You\u2019re Worth<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-brian-m-hilliard\">Brian M. Hilliard<\/a><\/span> Slide: Link &#8211; Coming Soon<\/td>\n<td class=\"wcb-speaker-tabytha-rourke wcb-speaker-erin-thompson wcb-track-brookside wcpt-session-type-session wcb-session-organize-your-site-with-custom-post-types\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/organize-your-site-with-custom-post-types\/\">Organize Your Site with Custom Post Types<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-tabytha-rourke\">Tabytha Rourke<\/a>, <a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-erin-thompson\">Erin Thompson<\/a><\/span> Slide: <a href=\"https:\/\/docs.google.com\/presentation\/d\/1-CYxrZXNmGmhL0Nux7OM1gHAg_KgSixSYp-cfFlbGWA\/edit?usp=sharing\" target=\"_blank\">Link<\/a><\/td>\n<td class=\"wcb-speaker-andrea-zoellner wcb-track-brush-creek wcpt-session-type-session wcb-session-the-great-dis-content-tackling-content-in-a-website-redesign\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/the-great-dis-content-tackling-content-in-a-website-redesign\/\">The Great Dis-Content: Tackling Content in a Website Redesign<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-andrea-zoellner\">Andrea Zoellner<\/a><\/span> Slide: <a href=\"http:\/\/www.slideshare.net\/AndreaZoellner\/the-great-discontent-tackling-content-in-a-website-redesign\" target=\"_blank\">Link<\/a><\/td>\n<\/tr>\n<tr class=\"wcpt-time-1100am\">\n<td class=\"wcpt-time\">11:00\u00a0am<\/td>\n<td class=\"wcb-speaker-kristin-falkner wcb-track-town-square wcpt-session-type-session wcb-session-contract-basics-for-wordpress-web-professionals\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/contract-basics-for-wordpress-web-professionals\/\">Contract Basics for WordPress &amp; Web Professionals<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-kristin-falkner\">Kristin Falkner<\/a><\/span> Slide: <a href=\"http:\/\/www.slideshare.net\/KristinCodesWP\/contract-basics-for-web-wp-professionals\" target=\"_blank\">Link<\/a><\/td>\n<td class=\"wcb-speaker-scott-schaper wcb-track-brookside wcpt-session-type-session wcb-session-process-process-process-managing-100-wordpress-installs\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/process-process-process-managing-100-wordpress-installs\/\">Process Process Process: Managing 100+ WordPress Installs<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-scott-schaper\">Scott Schaper<\/a><\/span>\u00a0Slide: <a href=\"http:\/\/www.authorstream.com\/Presentation\/unravel-2841373-process\/\">Link<\/a><\/td>\n<td class=\"wcb-speaker-mary-white wcb-track-brush-creek wcpt-session-type-session wcb-session-images-images-images-and-a-slow-site\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/images-images-images-and-a-slow-site\/\">Images Images Images and a slow site<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-mary-white\">Mary White<\/a><\/span> Slide: <a href=\"https:\/\/drive.google.com\/file\/d\/0B71m0u0jqVvrc1NwWlJKNmlrZzA\/view?usp=sharing\" target=\"_blank\">Link<\/a><\/td>\n<\/tr>\n<tr class=\"wcpt-time-100pm\">\n<td class=\"wcpt-time\">1:00\u00a0pm<\/td>\n<td class=\"wcb-speaker-meredith-lowry wcb-track-town-square wcpt-session-type-session wcb-session-legal-guidelines-for-influencer-marketing\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/legal-guidelines-for-influencer-marketing\/\">Legal Guidelines for Influencer Marketing<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-meredith-lowry\">Meredith Lowry<\/a><\/span> Slide: <a href=\"https:\/\/drive.google.com\/folderview?id=0B71m0u0jqVvrZFBhVndSYXM1WFE&amp;usp=sharing\" target=\"_blank\">Link<\/a><\/td>\n<td class=\"wcb-speaker-frankie-jarrett wcb-track-brookside wcpt-session-type-session wcb-session-wp-cli-command-and-conquer\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/wp-cli-command-and-conquer\/\">WP-CLI: Command and Conquer!<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-frankie-jarrett\">Frankie Jarrett<\/a><\/span> Slide: <a href=\"https:\/\/www.slideshare.net\/fjarrett\/wpcli-command-and-conquer\" target=\"_blank\">Link<\/a><\/td>\n<td class=\"wcb-speaker-rob-walch wcb-track-brush-creek wcpt-session-type-session wcb-session-why-bloggers-should-podcast\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/why-bloggers-should-podcast\/\">Why Bloggers should Podcast<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-rob-walch\">Rob Walch<\/a><\/span> Slide: <a href=\"http:\/\/traffic.libsyn.com\/lilith\/WordcampKC_2016.pdf\" target=\"_blank\">Link<\/a><\/td>\n<\/tr>\n<tr class=\"wcpt-time-200pm\">\n<td class=\"wcpt-time\">2:00\u00a0pm<\/td>\n<td class=\"wcb-speaker-nicholas-liddeke wcb-track-town-square wcpt-session-type-session wcb-session-divi-nation-the-magic-of-the-divi-premium-theme\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/divi-nation-the-magic-of-the-divi-premium-theme\/\">Divi-nation: The Magic of the Divi Premium Theme<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-nicholas-liddeke\">Nicholas Liddeke<\/a><\/span> Slide: Link &#8211; Coming Soon<\/td>\n<td class=\"wcb-speaker-kevin-killingsworth wcb-track-brookside wcpt-session-type-session wcb-session-getting-started-with-the-wordpress-rest-api\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/getting-started-with-the-wordpress-rest-api\/\">Getting Started with the WordPress REST API<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-kevin-killingsworth\">Kevin Killingsworth<\/a><\/span> Slide: <a href=\"http:\/\/slides.com\/coderkevin\/wordpress-api#\/\" target=\"_blank\">Link<\/a><\/td>\n<td class=\"wcb-speaker-breht-burri wcb-track-brush-creek wcpt-session-type-session wcb-session-wordpress-for-podcasts-podcasters\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/wordpress-for-podcasts-podcasters\/\">WordPress for Podcasts &amp; Podcasters<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-breht-burri\">Breht Burri<\/a><\/span> Slide: <a href=\"http:\/\/breht.com\/deck12\" target=\"_blank\">Link<\/a><\/td>\n<\/tr>\n<tr class=\"wcpt-time-300pm\">\n<td class=\"wcpt-time\">3:00\u00a0pm<\/td>\n<td class=\"wcb-speaker-andrea-kirsch wcb-track-town-square wcpt-session-type-session wcb-session-using-your-email-list-to-direct-market-on-other-digital-platforms\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/using-your-email-list-to-direct-market-on-other-digital-platforms\/\">Using Your Email List to Direct Market on Other Digital Platforms<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-andrea-kirsch\">Andrea Kirsch<\/a><\/span> Slide: <a href=\"https:\/\/drive.google.com\/file\/d\/0B_uI2zLhGzaRV3lVc0I3ZEFVNlVKNThWYm1VMXptMGhvLVZ3\/view?usp=sharing\">Link<\/a><\/td>\n<td class=\"wcb-speaker-dave-navarro-jr wcb-track-brookside wcpt-session-type-session wcb-session-using-the-rest-api-for-cross-site-communication\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/using-the-rest-api-for-cross-site-communication\/\">Using the REST API for Cross-Site Communication<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-dave-navarro-jr\">Dave Navarro Jr.<\/a><\/span> Slide: Link &#8211; Coming Soon<\/td>\n<td class=\"wcpt-session-empty\"><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2>Sunday, June\u00a012th<\/h2>\n<table class=\"wcpt-schedule\" border=\"0\">\n<thead>\n<tr>\n<th class=\"wcpt-col-time\">TIME<\/th>\n<th class=\"wcpt-col-track\"><span class=\"wcpt-track-name\">SPRINT ACCELERATOR<\/span><\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr class=\"wcpt-time-1030am global-session how-to-make-the-most-out-of-yoast-seo\">\n<td class=\"wcpt-time\">10:30\u00a0am<\/td>\n<td class=\"wcb-speaker-nile-flores wcb-track-sprint-accelerator wcpt-session-type-session wcb-session-how-to-make-the-most-out-of-yoast-seo\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/how-to-make-the-most-out-of-yoast-seo\/\">How to Make the Most out of Yoast SEO<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-nile-flores\">Nile Flores<\/a><\/span> Slide: <a href=\"http:\/\/www.slideshare.net\/blondishnet\/how-to-make-the-most-out-of-yoast-seo\" target=\"_blank\">Link<\/a><\/td>\n<\/tr>\n<tr class=\"wcpt-time-1130am global-session secrets-to-optimize-website-tracking-for-user-engagement\">\n<td class=\"wcpt-time\">11:30\u00a0am<\/td>\n<td class=\"wcb-speaker-zack-pike wcb-track-sprint-accelerator wcpt-session-type-session wcb-session-secrets-to-optimize-website-tracking-for-user-engagement\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/secrets-to-optimize-website-tracking-for-user-engagement\/\">Secrets to Optimize Website Tracking for User Engagement<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-zack-pike\">Zack Pike<\/a><\/span> Slide: <a href=\"http:\/\/www.slideshare.net\/AlightAnalytics\/secrets-to-optimize-website-tracking-for-user-engagement-62470717\" target=\"_blank\">Link<\/a><\/td>\n<\/tr>\n<tr class=\"wcpt-time-130pm global-session using-data-visualization-to-understand-your-wordpress-websites\">\n<td class=\"wcpt-time\">1:30\u00a0pm<\/td>\n<td class=\"wcb-speaker-brigid-greene wcb-track-sprint-accelerator wcpt-session-type-session wcb-session-using-data-visualization-to-understand-your-wordpress-websites\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/using-data-visualization-to-understand-your-wordpress-websites\/\">Using Data Visualization to Understand Your WordPress Websites<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-brigid-greene\">Brigid Greene<\/a><\/span> Slide: <a href=\"https:\/\/docs.google.com\/presentation\/d\/1mdiY2glSGkfxSuNSpzsYyuKotRrBNn1MonLjdOlCa2I\/edit?usp=sharing\" target=\"_blank\">Link<\/a><\/td>\n<\/tr>\n<tr class=\"wcpt-time-230pm global-session inbound-marketing-content-creation\">\n<td class=\"wcpt-time\">2:30\u00a0pm<\/td>\n<td class=\"wcb-speaker-beth-mckeon wcb-track-sprint-accelerator wcpt-session-type-session wcb-session-inbound-marketing-content-creation\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/inbound-marketing-content-creation\/\">Inbound Marketing &amp; Content Creation<\/a><span class=\"wcpt-session-speakers\"><br \/>\n<a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-beth-mckeon\">Beth McKeon<\/a><\/span> Slide: <a href=\"https:\/\/2016.kansascity.wordcamp.org\/files\/2016\/04\/BethMcKeon-InboundMarketing.pdf\" target=\"_blank\">Link<\/a><\/td>\n<\/tr>\n<tr class=\"wcpt-time-330pm global-session open-call-seo-site-reviews\">\n<td class=\"wcpt-time\">3:30\u00a0pm<\/td>\n<td class=\"wcb-track-sprint-accelerator wcpt-session-type-session wcb-session-open-call-seo-site-reviews\" colspan=\"1\"><a class=\"wcpt-session-title\" href=\"https:\/\/2016.kansascity.wordcamp.org\/session\/open-call-seo-site-reviews\/\">Open Call SEO Site Reviews<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<hr \/>\n<p>&nbsp;<\/p>\n<h1>Session Title, Description and Slide Link<\/h1>\n<p>&nbsp;<br \/>\n\n\t<div class=\"wcorg-sessions\">\n\t\t\n\t\t\t<div id=\"wcorg-session-505\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tInbound Marketing &amp; Content Creation\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/skionski\/\">Beth McKeon<\/a> in Sprint Accelerator.<\/p>\t\t\t\t\t\t\t\t\t\t<p>The way that people spend their money has changed. Our marketing should change, too. Instead of blasting messages at customers, we should invite them to engage with us in conversation. This is where inbound marketing plays a part. Learn about inbound marketing strategies, content creation, and some great apps that have WordPress plugins to help get your content out there. This applies whether you are B2C or B2B, because we are all really P2P.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-804\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tDoors Open &amp; Check-in\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented in Town Square.<\/p>\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-677\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tWordPress for Podcasts &amp; Podcasters\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/wordist\/\">Breht Burri<\/a> in Brush Creek.<\/p>\t\t\t\t\t\t\t\t\t\t<p>We will walk through a list of tips and techniques tailored for podcasters and podcasts including search engine optimization for podcasters, content marketing, long form content for seo, video and audio all tailored to the needs of an Audio or Video Podcaster\u2019s WordPress Website.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-627\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tWhy Bloggers should Podcast\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/podcast411\/\">Rob Walch<\/a> in Brush Creek.<\/p>\t\t\t\t\t\t\t\t\t\t<p>This session will go over why Podcasters should podcast. How to best add a podcast your wordpress site.<br \/>\nHow iTunes works &#8211; why it is so important and how to optimize for it.<br \/>\nPlus an overview of other places to submit your podcast like Google Play Music and Stitcher.<br \/>\nAnd of course a Q&amp;A for the Audience.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-670\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tImages Images Images and a slow site\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/mwfordesigns\/\">Mary White<\/a> in Brush Creek.<\/p>\t\t\t\t\t\t\t\t\t\t<p>Images are easy to add to a WordPress website, but if you add a lot of image to your website you can be slowing down your website.<\/p>\n<ul>\n<li>Why you should optimize image<\/li>\n<li>How to optimize images<\/li>\n<li>Programs to use<\/li>\n<li>Plugins that help<\/li>\n<li>Ways to determine what size an image should be<\/li>\n<\/ul>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-704\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tThe Great Dis-Content: Tackling Content in a Website Redesign\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/andreazoellner\/\">Andrea Zoellner<\/a> in Brush Creek.<\/p>\t\t\t\t\t\t\t\t\t\t<p>Revamping the design of a website can be a fun and exciting project. Hopefully, the result is a prettier and more user-friendly site. But don\u2019t forget about content! It\u2019s easy to be consumed by theme design and features while overlooking the impact of a content review on the success of your website redesign.<\/p>\n<p>I\u2019ll share best practices for good website content, audits, and page rewrites while handling the challenges of simultaneous design and text overhauls.<\/p>\n<p>This talk is aimed at webmasters, small business owners, web developers, or anyone interested in tips for effective copywriting, information hierarchy, and project management.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-611\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tJetpack All the Things\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/m_butcher\/\">Michele Butcher<\/a> in Brush Creek.<\/p>\t\t\t\t\t\t\t\t\t\t<p>Jetpack is WordPress\u2019s most popular plugin but most do not know everything it can do. We will dive in and take a look at all the features Jetpack has to offer and even debunk some of the myths.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-691\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tUsing the REST API for Cross-Site Communication\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/dnavarrojr\/\">Dave Navarro Jr.<\/a> in Brookside.<\/p>\t\t\t\t\t\t\t\t\t\t<p>Using the REST API to communicate from one web site to another for sharing data. In this discussion, I&#8217;ll demonstrate how to use a central web site to push posts to one or more other web sites when published on the &#8220;HUB&#8221; site.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-584\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tGetting Started with the WordPress REST API\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/coderkevin\/\">Kevin Killingsworth<\/a> in Brookside.<\/p>\t\t\t\t\t\t\t\t\t\t<p>Have you been hearing about the WordPress REST API? It&#8217;s an exciting way for plugins and standalone apps to utilize the power of WordPress and extend its functionality. This talk not only shows you the API and what is needed to make use of it, but will also bring you through example code you can use to bring the power of the REST API to your own plugins using simple jQuery AJAX calls.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t<ul class=\"wcorg-session-links\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li>\n\t\t\t\t\t\t\t\t\t<a href=\"http:\/\/slides.com\/coderkevin\/wordpress-api#\/\">\n\t\t\t\t\t\t\t\t\t\tSlides\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-508\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tWP-CLI: Command and Conquer!\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/fjarrett\/\">Frankie Jarrett<\/a> in Brookside.<\/p>\t\t\t\t\t\t\t\t\t\t<p>In this session we will explore what it takes to create your very own custom commands for WP-CLI: the WordPress command line interface. Whether you&#8217;re a plugin developer wanting to incorporate custom commands into your product, or just a developer who uses WP-CLI in your workflow, learning about how commands are made just might inspire you to build something amazing!<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-574\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tProcess Process Process: Managing 100+ WordPress Installs\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/adminrevisincom\/\">Scott Schaper<\/a> in Brookside.<\/p>\t\t\t\t\t\t\t\t\t\t<p>With nearly 150 WordPress installs, representing 90% of Unravel clients, our team is mastering the Art of the Process. By standardizing EVERY phase of digital delivery, Unravel can easily manage another 100 installs. Unravel goes live with a new domain every 6 business days. From selling to contract creation, project management to install, plugins, licensing, theming, design, and content ideation &#8212; everything that can be &#8220;process-ized&#8221; or automated &#8211; is. From client engagement, to DNS changes to going live, nothing is left to chance.<\/p>\n<p>Add to that client training, support and finally attrition. The entire life cycle is processed out. Clients can leave any time for 100 different reasons. If you can make sure you aid in a speedy exit transition, THAT makes a really great selling point. We have automated our client-exits to a few clicks.<\/p>\n<p>WordPress has unique challenges regarding security, hosting, core updates, licensing changes, paid plugins, plugin updates, backups, uptime, page speed and disaster recovery. With browser differences and changing design landscape (mobile)&#8230;repeating that process well over and over is daunting and to do it right requires forethought and process.<\/p>\n<p>During my talk I will live demonstrate my 10-second WordPress Install which includes all plugins, themes, licenses and accounts putting us in design-phase in moments. Also during my demo, I will live-cripple our corporate website bringing it down in front of the audience and show the notification process that happens within seconds, then live demo our restoration process. No scary phone calls, no pit-the-stomach, no domain forensics, no FTP. Just a few clicks on my iPad and the site is up. All before the client is aware ANYTHING happened.<\/p>\n<p>This talk will show what is possible from a WordPress Management process standpoint&#8230;and will encourage all businesses representing the stability of WordPress to tackle their most challenging issues by creating processes to manage those challenges.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-645\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tOrganize Your Site with Custom Post Types\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/tabytharourke\/\">Tabytha Rourke<\/a>, <a href=\"http:\/\/profiles.wordpress.org\/ethomp94\/\">Erin Thompson<\/a> in Brookside.<\/p>\t\t\t\t\t\t\t\t\t\t<p>Custom post types simplify the process of adding and managing content in WordPress. In this talk, we will show you what they are, what you can use them for, and how to integrate them into your WordPress themes.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-637\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tPutting the Develop in Development\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/yingling017\/\">Jason Yingling<\/a> in Brookside.<\/p>\t\t\t\t\t\t\t\t\t\t<p>This topic will cover tips and tools for getting better at WordPress development. I\u2019ll cover the following:<\/p>\n<p>&#8211; Organizing and planning development projects<br \/>\n&#8211; Tools to improve workflow and where to learn them (Git and Grunt)<br \/>\n&#8211; Understanding the WordPress Coding Standards<br \/>\n&#8211; Breaking down the WordPress template hierarchy<br \/>\n&#8211; Sanitizing data for use in WordPress themes<br \/>\n&#8211; Helpful plugins for WordPress development: Advanced Custom Fields<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-630\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tUsing Your Email List to Direct Market on Other Digital Platforms\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/makedigital\/\">Andrea Kirsch<\/a> in Town Square.<\/p>\t\t\t\t\t\t\t\t\t\t<p>In a business where content is king, it can be difficult to direct your business\u2019 audience towards what they should be seeing on your social media platforms and website. That\u2019s where the art of email marketing comes in. Andrea Kirsch, CEO and co-founder of local digital marketing and web development agency MAKE Digital Group, will share her approach to harnessing the power of the email list to direct followers to where you want them and how SEO optimization can play a big part of finding success in today\u2019s digital marketing world.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t<ul class=\"wcorg-session-links\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li>\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/drive.google.com\/file\/d\/0B_uI2zLhGzaRV3lVc0I3ZEFVNlVKNThWYm1VMXptMGhvLVZ3\/view?usp=sharing\">\n\t\t\t\t\t\t\t\t\t\tSlides\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-723\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tDivi-nation: The Magic of the Divi Premium Theme\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/liddeken\/\">Nicholas Liddeke<\/a> in Town Square.<\/p>\t\t\t\t\t\t\t\t\t\t<p>Doing a site redesign on a tight budget? New to WordPress and looking for a shortcut to a polished, professional site?<\/p>\n<p>Look no further than Divi. This theme gives developers the tools and ease-of-use to create stunning webpages without advanced knowledge. Learn how UMKC Online brought their department website up-to-date in record time using the premium Divi theme from Elegant Themes.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-734\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tLegal Guidelines for Influencer Marketing\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/meredithlowry\/\">Meredith Lowry<\/a> in Town Square.<\/p>\t\t\t\t\t\t\t\t\t\t<p>Social media and influencer marketing are great at reaching customers, but there are marketing pitfalls if you aren&#8217;t aware of the regulations from the Federal Trade Commission. Meredith Lowry gives an overview of the dos and donts of social media and influencer marketing.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-598\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tContract Basics for WordPress &amp; Web Professionals\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/kristincodeswp\/\">Kristin Falkner<\/a> in Town Square.<\/p>\t\t\t\t\t\t\t\t\t\t<p>If you work with clients, (hopefully) you know that having a contract in place is a must! I&#8217;ll walk through the important elements of any contract and special considerations that you may want to factor in if the project involves WordPress. This talk will ideally be useful whether you are a beginner putting together your first contract or you have an established contract where there may be something worth amending your contract to include.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-589\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tHow to Ask for the Business &amp; Get Paid What You&#8217;re Worth\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/brianmhilliard\/\">Brian M. Hilliard<\/a> in Town Square.<\/p>\t\t\t\t\t\t\t\t\t\t<p>Congratulations! You started a business doing what you love\u2026<\/p>\n<p>And you picked up some clients along the way! The only problem is, this \u201csales\u201d thing can be a little tricky.<\/p>\n<p>On one hand you\u2019re a super nice person who wants to help others succeed.<\/p>\n<p>But at the same time, as a Developer, Designer or WordPress Professional, you realize you can\u2019t keep doing that unless you get new business, and are fairly compensated for your work.<\/p>\n<p>So the question becomes: How can you get more clients and be paid what you\u2019re worth, while still being nice and helping tons of people?<\/p>\n<p>During this fast-paced, business building workshop, Author Brian Hilliard shows participants:<\/p>\n<p>\u2022 How to get more business through an easy going, easy to follow, Consultative Sales approach,<br \/>\n\u2022 How to be nice and still get paid what you\u2019re worth,<br \/>\n\u2022 How to ask for the business without feeling pushy or over the top.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-577\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tBecome an expert your clients can depend on\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/marianneworthington\/\">Marianne Worthington<\/a> in Town Square.<\/p>\t\t\t\t\t\t\t\t\t\t<p>Q: What do you do?<br \/>\nA: I&#8217;m an expert.<\/p>\n<p>You have to be an expert in your field. If you aren&#8217;t you will fail. But by expert I don&#8217;t mean an expert in WordPress. Instead I mean an expert in your client&#8217;s field. There are a billion WordPress people. What will separate you from the rest is finding a niche market and going after it with everything you have. The narrower the market, the better.<\/p>\n<p>This is counter intuitive to startups in the service industry. By the end of this session participants will know how to start finding their niche, questions they need to be able to answer in order to better serve their market, how to create multiple revenue streams within this market, and have the the courage to say no to that which doesn&#8217;t serve their business.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-516\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tA Better User Experience With The WordPress Customizer\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/andrewtaylor-1\/\">Andrew Taylor<\/a> in Brookside.<\/p>\t\t\t\t\t\t\t\t\t\t<p>With all the buzz around the REST API maybe it&#8217;s been awhile since you took a look at WordPress core&#8217;s JavaScript-driven single page application (SPA), the Customizer.<\/p>\n<p>In this talk we will explore how to use the Customizer to improve the user experience for theme and plugin settings.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-562\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tPlease Enqueue Responsibly\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/eclev91\/\">Ethan Clevenger<\/a> in Brookside.<\/p>\t\t\t\t\t\t\t\t\t\t<p>Google likes fast sites. You like fast sites. Your users, your clients and their users like fast sites. One of the biggest hindrances to site speed is having too many requests on your page. This talk looks at not only enqueueing scripts and styles the WordPress way, but how to do it most efficiently in the context of both themes and plugins. We&#8217;ll cover WordPress&#8217;s helper functions, conditionally loading scripts, troubling real-world examples and the power of build tools.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-543\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tAre Accelerated Mobile Pages (AMP) Right for Your Site?\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/endocreative\/\">Jeremy Green<\/a> in Brookside.<\/p>\t\t\t\t\t\t\t\t\t\t<p>AMP is an open spec for lightweight, mobile-friendly pages. You can use it as the mobile view on your site, and having it enabled actually allows the AMP version of your page to be used by Google for search previews and in other places on their platform. In addition, many SEO experts recommend adopting AMP as Google is likely to reward those who do in terms of rankings.<\/p>\n<p>You will learn why AMP is important, how to easily add it to your WordPress site, and different techniques you can use to customize it to your specific needs.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-568\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tSecuring WordPress\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/jimgrant\/\">Jim Grant<\/a> in Brookside.<\/p>\t\t\t\t\t\t\t\t\t\t<p>Information for beginners to intermediate users on securing your WordPress website. \u00a0We will discuss the potential vulnerabilities, how to protect, scan\u00a0and repair or restore your site. \u00a0Of course we will go over a few helpful WordPress plugins to use on your site!<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-490\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tSEO Fundamentals &#8211; How Site Owners Can Maximize Ranking\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/mikeinopks\/\">Michael Black<\/a> in Town Square.<\/p>\t\t\t\t\t\t\t\t\t\t<p>SEO isn&#8217;t all smoke and mirrors. There are some basic things that any site owner can do to give their site the best chance possible to rank well in the search engines. I will discuss identifying keywords that could drive traffic, basic website optimization, content optimization and a few WordPress plugins to make your life easier. Many websites don&#8217;t maximize their potential because they miss these important fundamentals.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-497\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tWebsites + &#8220;The Law&#8221;\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/blm-chris\/\">Chris Brown<\/a> in Town Square.<\/p>\t\t\t\t\t\t\t\t\t\t<p>Everything web designers, developers, and copywriters do will be impacted by the law to some degree. While many people don&#8217;t think too much about it, they really should. Issues like copyright and trademark infringement, how to comply with terms of service and privacy policies, and other legal issues should be a part of your plan when providing services to clients. This talk will help answer common questions about websites and &#8220;the law.&#8221;<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-481\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tFrom Product to Profit\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/marcbenzak\/\">Marc A. Benzakein<\/a> in Town Square.<\/p>\t\t\t\t\t\t\t\t\t\t<p>\u201cIdeas must work through the brains and arms of men, or they are no better than dreams\u201d -Ralph Waldo Emerson<\/p>\n<p>So you&#8217;ve decided it&#8217;s time to spread your wings and start your own company. Good for you! What&#8217;s next?<\/p>\n<p>Does this sound similar to your business plan?<\/p>\n<p>Step 1: Come up with a great idea<br \/>\nStep 2: ?????<br \/>\nStep 3: Profit!<\/p>\n<p>It\u2019s not uncommon to think that if you create a product or service that&#8217;s needed, it will automatically translate to profits. And while recognizing and fulfilling a need is a good first step when it comes to creating a sustainable business, it is really no more than the beginning. Building a company that&#8217;s profitable takes a lot more than simply having something other people may want (Step 1).<\/p>\n<p>I&#8217;ve been mostly self-employed since before I was considered a legal adult and I&#8217;ve had a lot of business experiences; several of which might fall under the category of \u201cepic failure.\u201d<\/p>\n<p>As a member of the WordPress Community for some time now and witnessing the pain points for many small business owners, whether they are one-person freelance shops or multi-person agencies, I\u2019ve found that the challenges are largely the same. They may have a great concept, but no real idea of monetization (they discover that simply, &#8220;if you build it they will come&#8221; doesn&#8217;t exactly make for a healthy bottom line), and learn that as a result, the end game is not attainable.<\/p>\n<p>This presentation will cover not only many of the mistakes that are so common when building a business, but some practical advice on how to build the foundation, roadmap and a company that makes it to step three (PROFIT!).<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-558\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tCare and Feeding of Your New WordPress Website: SEO, Usability, and Not Breaking Your Site\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/chomphosy\/\">Rebecca Haden<\/a> in Town Square.<\/p>\t\t\t\t\t\t\t\t\t\t<p>It&#8217;s exciting to have a new WordPress website. Then you try to install a plugin and all your pictures disappear. Or your fear of updating anything leads to hacking and your snazzy new website is suddenly advertising Viagra,<\/p>\n<p>This presentation will tell you what you should be doing to make your website successful without destroying it.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t<ul class=\"wcorg-session-links\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li>\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/drive.google.com\/file\/d\/0B71m0u0jqVvrakhxdE5WT2hVdUxPLTJXOU5LSmxQY1AyWWdB\/view?usp=sharing\">\n\t\t\t\t\t\t\t\t\t\tSlides\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-439\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tAnatomy of a website\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/gingerbreadnewslady\/\">Jamie Smith<\/a> in Town Square.<\/p>\t\t\t\t\t\t\t\t\t\t<p>What makes a good website? What components are a must-have for an effective website? Jamie will discuss how to decide what pieces your website needs and provide tips for producing the best version of each component. This session is designed mostly for the company or organization that is creating their own website using WordPress, or at least is providing most of the content for a designer who is creating the website.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-494\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tOpen Call SEO Site Reviews\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented in Sprint Accelerator.<\/p>\t\t\t\t\t\t\t\t\t\t<div>A panel of SEO professionals will review attendee websites on the fly\u00a0and offer advice for optimization and answer questions from the website owner and the audience.<\/div>\n<div><\/div>\n<div>This short website review from the panel of experts is extremely valuable for all website owners, as the panelists will be providing actionable advice to improve the website.<\/div>\n<div><\/div>\n<div>Come ready for real professional advice. The panel is here to help \u00a0(even though some of the comments\u00a0may be a little painful to hear).\u00a0Get your pen and paper ready to take notes about your website &#8211; this session will not be recorded, and you won&#8217;t get a follow up email or consultation reminding you of the recommended tasks to complete.<\/div>\n<div><\/div>\n<div>We&#8217;ll have a fish bowl available throughout the day on Sunday. Anyone who wants their site reviewed will be asked to drop in a business card. At the time of the panel, cards will be drawn randomly. You must be present to have your site reviewed.<\/div>\n<h3>The Professional SEO Panelists<\/h3>\n<ul>\n<li><a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-michael-black\">Michael Black<\/a>, <a href=\"https:\/\/www.seomike.com\/\">SEOMike<\/a><\/li>\n<li><a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-nile-flores\">Nile Flores<\/a>, <a href=\"http:\/\/blondish.net\">Blondish.net<\/a><\/li>\n<li><a href=\"https:\/\/2016.kansascity.wordcamp.org\/speakers\/#wcorg-speaker-breht-burri\">Breht Burri<\/a>, <a href=\"http:\/\/infodeli.com\/\">InfoDeli<\/a><\/li>\n<\/ul>\n<div>This panel will be moderated by <a href=\"https:\/\/www.webworksofkc.com\/about\/\">Travis Pflanz<\/a>.<img decoding=\"async\" class=\"ajT\" src=\"https:\/\/ssl.gstatic.com\/ui\/v1\/icons\/mail\/images\/cleardot.gif\" \/><\/div>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-674\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tUsing Data Visualization to Understand Your WordPress Websites\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/briggreene\/\">Brigid Greene<\/a> in Sprint Accelerator.<\/p>\t\t\t\t\t\t\t\t\t\t<p>I will use data generated by the WordPress site &#8211; Google Analytics &#8211; and visualize the results to show insights in a new way.<\/p>\n<p>The visualizations will be interactive and will allow for drill down and research on the spot.<\/p>\n<p>I might look at traffic overlayed with blog activity, visitor demographics, traffic trends.<br \/>\nIf it seems appropriate, I might look at social media activity related to web traffic.<\/p>\n<p>I would like to be able to do something in 10 minutes but am not sure I could.<\/p>\n<p>Skill level is everyone &#8211; target consumer of this is probably a business owner.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-522\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tSecrets to Optimize Website Tracking for User Engagement\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/zackpike1\/\">Zack Pike<\/a> in Sprint Accelerator.<\/p>\t\t\t\t\t\t\t\t\t\t<p>WordPress is the world\u2019s leading open-source content management system and is capable of creating some of the most dynamic websites on the internet. Yet, none of that matters unless you\u2019re properly optimizing your website for user engagement. In this session, Zack Pike, Alight Analytics\u2019 Director of Client Solutions, will offer a deep dive into tools such as Google Analytics and Google Tag Manager, giving tactical steps on how to customize your tracking strategy to stimulate user activity and interest, as well as measure website goals.<\/p>\n<p>In this session you will learn:<br \/>\n-How Google Analytics and Google Tag Manager can be implemented on your WordPress site<br \/>\n-How to create a proper tracking strategy to fulfill the goals of your website<br \/>\n-Workarounds for WordPress plugins that have yet to fully integrate with Google Tag Manager<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-548\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tHow to Make the Most out of Yoast SEO\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"http:\/\/profiles.wordpress.org\/blondishnet\/\">Nile Flores<\/a> in Sprint Accelerator.<\/p>\t\t\t\t\t\t\t\t\t\t<p>Yoast SEO is one of the leading WordPress SEO plugins in the WordPress world. It has so many options. Aside from that, you&#8217;re trying to juggle your own SEO knowledge.<\/p>\n<p>With so many options on Yoast SEO, there&#8217;s a lot to get confused about.<\/p>\n<p>I&#8217;m going to go over some basic SEO tips, specifically best practices for using Yoast SEO.<\/p>\n<p>Hopefully using the plugin will be a lot easier after this session.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<\/div><!-- .wcorg-sessions -->\n\n\t<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Please check back for updates! We will be adding new links all this week as we get them. Friday, June\u00a010th TIME TOWN SQUARE BROOKSIDE 12:00\u00a0pm Anatomy of a website Jamie Smith\u00a0Slide: Link Securing WordPress Jim Grant Slide: Link &#8211; Coming Soon 1:00\u00a0pm Care and Feeding of Your New WordPress Website: SEO, Usability, and Not Breaking &hellip; <a href=\"https:\/\/kansascity.wordcamp.org\/2016\/session\/how-to-make-the-most-out-of-yoast-seo\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">How to Make the Most out of Yoast SEO<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":7184932,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"footnotes":""},"class_list":["post-166","page","type-page","status-publish","hentry"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/P7alWa-2G","_links":{"self":[{"href":"https:\/\/kansascity.wordcamp.org\/2016\/wp-json\/wp\/v2\/pages\/166","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kansascity.wordcamp.org\/2016\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/kansascity.wordcamp.org\/2016\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/kansascity.wordcamp.org\/2016\/wp-json\/wp\/v2\/users\/7184932"}],"replies":[{"embeddable":true,"href":"https:\/\/kansascity.wordcamp.org\/2016\/wp-json\/wp\/v2\/comments?post=166"}],"version-history":[{"count":21,"href":"https:\/\/kansascity.wordcamp.org\/2016\/wp-json\/wp\/v2\/pages\/166\/revisions"}],"predecessor-version":[{"id":1519,"href":"https:\/\/kansascity.wordcamp.org\/2016\/wp-json\/wp\/v2\/pages\/166\/revisions\/1519"}],"wp:attachment":[{"href":"https:\/\/kansascity.wordcamp.org\/2016\/wp-json\/wp\/v2\/media?parent=166"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}