{"id":2419,"date":"2018-03-04T13:02:50","date_gmt":"2018-03-04T19:02:50","guid":{"rendered":"https:\/\/2018.kansascity.wordcamp.org\/?post_type=wcb_session&#038;p=2419"},"modified":"2018-04-17T08:54:15","modified_gmt":"2018-04-17T13:54:15","slug":"michael-black-preparing-for-googles-mobile-first","status":"publish","type":"wcb_session","link":"https:\/\/kansascity.wordcamp.org\/2018\/session\/michael-black-preparing-for-googles-mobile-first\/","title":{"rendered":"Preparing for Google&#8217;s Mobile First"},"content":{"rendered":"<p><a href=\"https:\/\/2018.kansascity.wordcamp.org\/schedule\">Saturday, April 14, 4pm \u2013 Town Square<\/a><\/p>\n<p>A major change to Google&#8217;s search results is coming. For the first time ever Google will be ranking sites across all devices based on how well a site performs on a mobile device. That&#8217;s right, ranking in the desktop results will be determined by how a site works on a mobile device. This change could have a dramatic impact on ranking and traffic. This session will give attendees tips for diagnosing the potential impact on their site as well as providing helpful WordPress tweaks, plugins and best practices for staying Mobile First.<\/p>\n<h3>Get ready for this session with great content from Michael<\/h3>\n<ul>\n<li><a href=\"https:\/\/www.seomike.com\/blog\/google-moving-mobile-first-index\/\" rel=\"nofollow\">Google Moving to a Mobile-First Index<\/a><\/li>\n<li><a href=\"https:\/\/www.seomike.com\/blog\/site-speed-become-official-metric\/\" rel=\"nofollow\">Site Speed to Become Official Metric in Mobile Results<\/a><\/li>\n<li><a href=\"https:\/\/www.seomike.com\/blog\/using-prefetching-and-preconnects-to-increase-speed\/\" rel=\"nofollow\">Using Prefetching and Preconnects to Increase Speed<\/a><\/li>\n<\/ul>\n<h2>Michael Black<\/h2>\n<p><a href=\"http:\/\/seomike,.com\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-2590\" src=\"https:\/\/2018.kansascity.wordcamp.org\/files\/2018\/03\/michael_black-200x200.jpeg\" alt=\"Michael Black | WordCamp KC 2018 Speaker\" width=\"200\" height=\"200\" srcset=\"https:\/\/kansascity.wordcamp.org\/2018\/files\/2018\/03\/michael_black.jpeg 200w, https:\/\/kansascity.wordcamp.org\/2018\/files\/2018\/03\/michael_black-150x150.jpeg 150w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/><\/a>Michael began his SEO career in 1997, while working with clients of his first company which provided networking services to small businesses. A couple of his clients posed the question \u201cWhat is the internet and how do I get my business on it?\u201d To which Mike responded, \u201cI don\u2019t know, but I\u2019ll figure it out.\u201d Soon after the same clients began asking how to get customers to their new sites. Mike again responded, \u201cI don\u2019t know, but I\u2019ll figure it out.\u201d Since his initial foray into website development and optimization, Mike has optimized thousands of websites for hundreds of clients.<\/p>\n<h3>Connect with Michael<\/h3>\n<ul>\n<li>Website:\u00a0<a href=\"https:\/\/www.seomike.com\/\" rel=\"nofollow\">seomike.com<\/a><\/li>\n<li>Twitter:\u00a0<a href=\"https:\/\/twitter.com\/SEOMike\">@SEOMike<\/a><\/li>\n<li>LinkedIn:\u00a0<a href=\"http:\/\/linkedin.com\/in\/seomike\">\/in\/seomike<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Saturday, April 14, 4pm \u2013 Town Square A major change to Google&#8217;s search results is coming. For the first time ever Google will be ranking sites across all devices based on how well a site performs on a mobile device. That&#8217;s right, ranking in the desktop results will be determined by how a site works [&hellip;]<\/p>\n","protected":false},"author":15332011,"featured_media":2912,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1523739600,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"https:\/\/2018.kansascity.wordcamp.org\/files\/2018\/03\/michael_black_wordcamp_kc_2018_google_mobile_first_indexing.pdf","_wcpt_session_video":"","_wcpt_speaker_id":[2301],"footnotes":""},"session_track":[817558],"session_category":[],"class_list":["post-2419","wcb_session","type-wcb_session","status-publish","has-post-thumbnail","hentry","wcb_track-town-square"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p9l3jo-D1","jetpack_likes_enabled":false,"session_date_time":{"date":"April 14, 2018","time":"4:00 pm"},"session_speakers":[{"id":"2301","slug":"michael-black","name":"Michael Black","link":"https:\/\/kansascity.wordcamp.org\/2018\/speaker\/michael-black\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/kansascity.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions\/2419","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kansascity.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/kansascity.wordcamp.org\/2018\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":5,"href":"https:\/\/kansascity.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions\/2419\/revisions"}],"predecessor-version":[{"id":2589,"href":"https:\/\/kansascity.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions\/2419\/revisions\/2589"}],"speakers":[{"embeddable":true,"href":"https:\/\/kansascity.wordcamp.org\/2018\/wp-json\/wp\/v2\/speakers\/2301"}],"author":[{"embeddable":true,"href":"https:\/\/kansascity.wordcamp.org\/2018\/wp-json\/wporg\/v1\/users\/dearseomike"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kansascity.wordcamp.org\/2018\/wp-json\/wp\/v2\/media\/2912"}],"wp:attachment":[{"href":"https:\/\/kansascity.wordcamp.org\/2018\/wp-json\/wp\/v2\/media?parent=2419"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/kansascity.wordcamp.org\/2018\/wp-json\/wp\/v2\/session_track?post=2419"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/kansascity.wordcamp.org\/2018\/wp-json\/wp\/v2\/session_category?post=2419"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}