Using Facebook Groups to Increase Organic Engagement aka How to Survive the Algorithm Update

Saturday, April 14, 10am – Brush Creek

With Facebook constantly changing its reach algorithms, it’s important to find new ways to stay in front of your customers. Facebook groups are a great way to create community and engagement with your customers. Jennifer created a group for her company called the MusicSpoke Circle and within 1 week had over 1000 members and over 3000 interactions. She will show you how to create a group for your customers, how to be intentional about the culture of the group, and how to get the engagement rolling. Eventually, your super fans will do the heavy lifting for you.

Jennifer Rosenblatt

Jennifer Rosenblatt is the CEO and co-founder of MusicSpoke, the premiere artist driven marketplace for sheet music. MusicSpoke makes it easy to purchase sheet music by allowing you to hear and see the entire score before purchasing, and the entire inventory is available for immediate digital download. Composers love MusicSpoke because they retain copyrights and control over their music, earn more money compared to traditional publisher royalties, and know who is purchasing and performing their music. Prior to MusicSpoke, Jennifer built and sold an award winning marketing services company in Lincoln, NE. She is taking lessons from her first exited company and leveraging those insights to propel MusicSpoke to become the world’s largest marketplace for artist owned sheet music. Rosenblatt is an NMotion Accelerator alumnus, a graduate of the Prosper Women Entrepreneurs Startup Accelerator, a 2017 ScaleUP! KC Fellow, 2017 Mentor Network Powered by Sprint Fellow, 2017 LaunchKC grant winner, and 2017 Digital Sandbox grant winner. She has over 25 years of experience in sales, marketing, and management.